After a couple of dog events where fighters seemed more concerned with pulling out the W than putting on a decent performance, Dana White is really stressing the importance of an exciting fight:

“These fighters have a huge opportunity to show the world why they deserve to fight for the UFC title next. Winning isn’t enough at UFC on Fox. This division is so competitive these fighters have to look great to separate themselves from the pack. I’m expecting all of these guys to go all-out to prove why they should be next in line for a title shot.”

Yeah, it’d take a pretty amazing performance to help the UFC on FOX light heavyweights. Lyoto Machida and Shogun Rua are still fresh off beatings from Jon Jones, and Brandon Vera and Ryan Bader are the chum being set up for the rebound.