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The Downward Spiral

After FX announced that The Ultimate Fighter would remain in it’s Friday night death slot, it was pretty much a given that ratings for the show would continue to limp along. Unfortunately for the UFC, they haven’t even managed to do that. The question now is if / when / where the numbers will bottom out. Week number three:

Last Friday the UFC hit the TV waves on FX again with “The Ultimate Fighter 16: Carwin vs. Nelson” episode 3. The show drew in an approximate 775,000 viewers to FX.

This number marks an 11% decrease from the previous episode and interestingly enough marks the lowest audience in the shows 16 season history. The previous low came last season, also on FX, with episode 11, which drew 821,000 viewers.

So far the reality series has yet to draw the same type of appeal as it did on SPIKE TV where it averaged 1.7 million viewers per week.

And just to rub the UFC’s face in these numbers, the WWE included this helpful factoid in their Thursday Night Smackdown broadcast:

If the UFC isn’t thinking about an Ultimate Fighter All Stars season or Ronda Rousey coaching a women’s season, they deserve the slow ratings death they’re going through. The Friday night slot is brutal indeed, but the show has hit new levels of staleness. I’ve seen paint-by-number art at senior citizen centers with more originality.