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Dana White wants Showtime to ‘hand over the reigns’

If you thought things were going to be less complicated now that the UFC-owned Strikeforce had it’s deal re-upped with Showtime, think again. Following the less than excellent Rockhold vs Jardine event from a few weeks ago, Dana White had this to say about the promotion’s future prospects:

“Let’s just say the first Strikeforce fight didn’t go the way I wanted it to go,” White said. “When you get into a deal where the network controls what goes on, controls the production, controls everything – I’m working on that. I’m working on that as we speak. When these guys hand over the reigns and let me run that [expletive] thing, it will change.”

White declined to reveal his master plan but did admit he needs Showtime to cede some power in order to execute his idea.

“I’ve got to get my hands on that thing,” White said. “I’ve got to get my hands on the production and start controlling that show. If I don’t, then it is what it is.

“We’ve got two years with these guys, but Showtime will run it (if I can’t get control). We’ll let Showtime run it on their own.”

I don’t think anyone will disagree that the product being put on Showtime could stand for some improvements. Some of the commentator booth interactions we’ve witnessed have been more awkward than farting during sex, and events lumber from terrible interview to terrible interview. It’s enough to make you wish for the Castrol commercial waterboarding treatment we get via Spike.

But we already knew Showtime’s production is kinda crappy. The UFC knew this going into their deal. But now that they’ve got a contract in place it sounds like they’re less tolerant of what’s been going on since day 1. What gives? Or is this over something larger than just production value? If you told me Showtime forced Keith Jardine into that title shot, I might get outraged. But that smells like a UFC move. So who’s really to blame for that January show again?

  • SkippyKid says:

    I think Zuffa signed a deal with Showtime for some big money.. then said ‘ok now move all the guys to the UFC because we can’..

    Now Showtime is like ‘ok.. this Dana’.. and he is going to ‘figure it out’.. but doesnt really care.

    Like if Strikeforce was a feeder league that would be cool.. but it’s not.. it’s all the brutal guys or a few up and comers.. who aren’t good enough for the UFC..

    So who wants to watch that.. they will run Scott Smith out there for a few more butt kickings.. I can pretty much guarantee it..

  • Conseal says:

    Business as usual.. Yeah.

  • CAP says:

    If they want to be a top end org like they claim to be they need to address the roster. Sure production matters more to some but get good compelling fights and I’ll watch no matter how hideous the braces look.

  • DJ ThunderElbows says:

    The only viable option for SF is as a feeder league.  Working off the UFC gives the fights built-in narrative for marketing.  If they market them as second best it’s pointless.

  • aaronb says:

    Let’s be real about this whole thing. The only reason that the UFC bought Strikeforce and stayed on Showtime was to prevent someone else from buying Strikeforce and getting that slot on Showtime.

    Now they want all the Showtime guys out of this thing so that when they do close Strikeforce down. There is nobody left at Showtime with any MMA aspirations.

    Basically this is just a long way around of killing off a potential competitor.

  • Blackula Jonez says:

    Going to the Columbus Strikeforce event, but I won’t be suprised if more SF fighters get popped for roids or get hit with other types of suspensions going forward.

    Strikeforce has a limited roster to begin with and I don’t see them bringing in a ton of new fighters. SF is getting gutted whether Showtime likes it or not.

  • CAP says:

    ^Black you gonna pay for tickets? Track record shows you can probably get in for free. I have to assume they are non ass raping UFC prices.

  • aaronb says:

    I went to the Strikeforce Nashville show where the “Mayhem Brawl” broke out. It was a really good time to be perfectly honest. We had a group of 8 and bought the cheap 25 dollar upper deck tickets.

    When we got to will call to pick them up. They gave us an upgrade onto the floor. I literally got a seat behind Don Frye and Cal Worsham. Got some great pics with a ton of well known fighters who were sitting in that area. Plus I got to meet and get a pic with Micheal Sciavallo.

    Good times!

  • frickshun says:

    If Black shows up early, they’ll probably put his ass on the undercard. Maybe he can fight Ryan Couture!!

  • glassjawsh says:

    ^ LOL!!! no way in hell jpb jonez makes 155!!

  • frickshun says:

    ^^You fuct up the acronym but eye C whut ewe did thurr.